Awards
- Double Gold — San Francisco World Spirits Competition 2021
- Gold — International Spirits Challenge 2020
- Gold — International Wine & Spirits Competition 2019
- Gold — San Francisco World Spirits Competition 2019
Johnnie Walker Red Label Description
JOHNNIE WALKER RED LABEL is the world’s best-selling Scotch Whisky. It’s renowned for its bold, characterful taste – balanced to shine through even when mixed. It’s a flavour the Walker family has never compromised on.
Blending is part art, part science – it’s a skill the Walker family developed over many generations. RED LABEL with its combination of light whiskies from Scotland’s east coast and dark, peaty whiskies from the west coast, created a blend with an extraordinary depth of flavour. The taste travels right across your palate to deliver a flavour experience no ordinary whisky can match.
Knowledge Bar
John “Johnnie” Walker was born in 1805 near Kilmarnock and ran a grocery, wine and spirits shop on the High Street in Kilmarnock from where he started to sell his own whisky brand, then known as Walker’s Kilmarnock Whisky.
John’s son, Alexander, had learned the art of tea blending whilst working for a tea merchant in Glasgow and, when he returned to take over the family business from his ailing father, he used those skills to create the family’s first blend in 1865, Old Highland Whisky, which eventually became Johnnie Walker Black Label.
A few years later, in 1870, Alexander introduced the now iconic square bottle as it allowed more bottles to be packed in a case and reduced breakages.
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